Lincoln Memorial University Law Review Archive
First & Last Page
133-157
Abstract
As sustainability becomes a critical factor in corporate strategy and consumer decision-making, the rise of greenwashing—where companies exaggerate or falsify environmental claims—poses a significant challenge. This article delves into the legal landscape of greenwashing in the United States and the European Union. It considers regulations specifically tailored to combating greenwashing and encouraging sustainability in those regions. Genuine sustainability practices that companies can engage in are identified and recommended. These include embracing ESG reporting, truth in advertising, transparency, certification and compliance, consistency, and accountability.
Recommended Citation
Victoria Agbakwuru,
Beyond the Greenwash: Identifying Genuine Corporate Sustainability,
12
Lincoln Mem’l U. L. Rev.
(2024).
Available at:
https://digitalcommons.lmunet.edu/lmulrev/vol12/iss1/4
